What's included.
- Channel strategy
The role ChatGPT Ads plays in your mix: discovery, consideration or decision, and with what objectives. - Setup and activation
Account creation, markets and campaign structure from day one. - Catalogue ready
An optimised product feed connected to OpenAI Merchant for catalogue campaigns. - Connected measurement
Conversions and results measured so you know the return on every euro invested. - Centralised data
OpenAI Ads alongside Google, Meta and marketplaces in a single results dashboard. - Visibility against competitors
How your brand appears in AI search engines and what opportunities there are to improve.
One team, accountable for results.
Premier Partner
We've been managing paid media investment for years. We apply the same rigour to a new channel.
paid and organic together
We coordinate ChatGPT advertising with our GEO service so the brand gains visibility in AI both ways.
catalogue ready
We're ecommerce specialists: we prepare and maintain the product feed the campaigns need.
professionals
Paid media, data, ecommerce and content in the same team.
How we work.
- Diagnosis
We check whether your business can activate the channel, and review your catalogue and conversion data.
- Strategy
We define objectives, markets, budget and the channel's role alongside Google and Meta.
- Activation
We set up accounts, feed, measurement and the first campaigns.
- Optimisation
Continuous monitoring and adjustments, with results compared against other channels.
Frequently asked questions
What is ChatGPT Ads?
ChatGPT Ads is OpenAI's advertising platform, also known as OpenAI Ads. It lets a brand appear as sponsored content in ChatGPT conversations related to what it sells. Campaigns with a product catalogue require an OpenAI Merchant account.
Can I advertise on ChatGPT from Spain?
Yes. Webimpacto helps businesses based in Spain define their strategy, activate campaigns and measure results. In the initial diagnosis we confirm the requirements for your case.
How is ChatGPT Ads different from GEO?
ChatGPT Ads is paid visibility: sponsored ads within ChatGPT. GEO is organic visibility: getting AI to cite and recommend your brand in its answers. They work best together, and Webimpacto offers both services.
How are ChatGPT Ads results measured?
With conversion tracking connected to your shop and OpenAI Ads data integrated alongside your other paid channels. That way, acquisition cost and return can be compared with Google, Meta or marketplaces.
Request a proposal: ChatGPT Ads.
The Growth team will reply with an initial scope assessment.