What's included.
- Native iOS and Android app
Design, development and publication on Google Play and the App Store. - No-code back office
Marketing customises the app and publishes content without relying on developers. - Synced content
Website content, app-exclusive content or a hybrid model. - Self-managed menu
Create and change navigation to suit campaigns and seasons. - Segmented push
Notifications by customer group and by geographic location. - Sales measurement
Traffic and sales attributed to the app, separate from other channels. - AI-assisted store listings
Image and copy generator to make the app stand out on Google Play and the App Store. - App Growth
Download acquisition and user retention after launch.
One team, accountable for results.
clients managed
Ecommerce brands such as Douglas, PcComponentes, Kenay and Verdecora use App4less technology.
in-app conversion
Conversion from the app is 2 to 4 times that of the ecommerce website, according to App4less data.
professionals
The app connects with your CRM, your marketing automation and your paid campaigns.
App4less compared with other options.
For guidance only: the best option depends on your purchase frequency, your catalogue and your team.
| Criterion | App con App4less | App a medida | Solo web móvil |
|---|---|---|---|
| App store presence | Google Play and App Store | Google Play and App Store | No |
| Push notifications | Included and segmented | Depends on development | Limited, depending on browser |
| Content management | Marketing, no code | Technical team | From the store itself |
| Best for | Ecommerce with repeat customers | Very specific functionality | Stores starting to measure the mobile channel |
How we work.
- Initial consultancy
We analyse your store, your repeat customers and the share of mobile traffic.
- Design and set-up
We define navigation, content, segments and the connection with your ecommerce store.
- Publication
We prepare listings, images and copy, and publish on Google Play and the App Store.
- Team training
Your team learns to manage content, menu and notifications from the back office.
- App Growth
Download campaigns, push and ongoing measurement of app sales.
Frequently asked questions
What is App4less?
App4less is Webimpacto's solution for building and managing native ecommerce apps on iOS and Android. It includes a back office from which Marketing manages content, menu and push notifications without coding.
Is an app worth it if I already have an online store?
An app is worth it when your customers buy again. According to App4less data, conversion from the app is 2 to 4 times that of the ecommerce website, and push notifications let you re-engage customers without paying for each impression.
How much does an App4less app cost and how long does it take?
The cost and timeline depend on the content, integrations and design your brand needs. We'll give you specifics after a no-obligation initial consultancy.
How does Webimpacto use AI in the app?
Webimpacto uses AI to generate images and copy for the Google Play and App Store listings, and to prepare push message variants by segment. Your team decides what is sent and to whom, using app data.
Request a proposal: App Development.
The Retention team will reply with an initial scope assessment.