Korean cosmetics · physical stores and ecommerceMaintenance and hostingB2B eCommerceMigrations
MiiN Cosmetics trusts Webimpacto with full maintenance of its B2C and B2B stores, and its migration to Shopify Plus.
MiiN has been a benchmark for Korean cosmetics in Spain since 2014, with physical stores and ecommerce. Webimpacto maintains its B2C and B2B stores and is leading its migration to Shopify Plus.
2014
a K-Beauty benchmark in Spain ever since
B2C + B2B
full maintenance of both stores
6
languages across five European markets
Shopify Plus
migration under way, with a complete redesign
01 · The challenge
Keeping the business running at full capacity while preparing the leap.
MiiN sells to consumers and to trade customers through heavily customised stores. It needed everything to keep working while it prepared a platform that would be easier to evolve.
02 · What we did
Full maintenance today, Shopify Plus tomorrow.
- Full maintenance of the B2C store and the B2B store (MiiN Trade).
- Migration to Shopify Plus with a mobile-first, accessible redesign.
- "Build your routine" configurator and MiiN Club loyalty programme.
- Promotions managed by the in-house team.
- Integration with search, reviews, payments, analytics and ERP.
03 · Results
A partner for day-to-day operations and for the migration.
The B2C and B2B stores keep operating with ongoing support while the design and migration to Shopify Plus move forward.