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Fruit and veg subscription boxes · B2C and B2BMigrationsShopifyB2B eCommerce

Talkual moved its subscription model and CRM to Shopify Plus, with stores for consumers and businesses.

Talkual rescues imperfect fruit and vegetables and sells them in subscription boxes to consumers and businesses. Webimpacto migrated its subscriptions and CRM to Shopify Plus.

Shopify Plus
B2C and B2B stores
Subscription
flexible: pauses, extras and changes
CRM
migrated and integrated
Club
loyalty programme
01 · The challenge

A flexible subscription for consumers and businesses.

Customers pause, add extras and change their boxes whenever they like, and businesses manage several sites. No off-the-shelf app offered that flexibility.

02 · What we did

A custom subscription model and a connected CRM.

  • A B2C store and a B2B store on Shopify Plus.
  • Custom subscription with pauses, extras and scheduled changes.
  • Migration of contracts, customers, businesses and orders.
  • CRM migration and ERP integration.
  • Loyalty programme, analytics and migration SEO.
03 · Results

Every subscriber, on the new platform.

Consumers and businesses kept receiving their boxes without interruption after the switch to Shopify Plus.

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