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Specialty coffee subscriptionMigrationsShopifyMarketing Automation

Incapto migrated its subscription and CRM to Shopify Plus without its subscribers noticing.

Incapto sells freshly roasted specialty coffee and bean-to-cup coffee machines on a subscription model. Webimpacto moved its ecommerce, subscriptions and CRM to Shopify Plus.

Shopify Plus
new platform
Subscription
complex model migrated without interruptions
CRM
migrated and integrated with the shop
6
languages across five markets
01 · The challenge

Migrating a complex subscription without losing a single subscriber.

Incapto had its own subscription model, with its own recurring payments, CRM and automations. Everything had to move to Shopify Plus without interrupting deliveries.

02 · What we did

A bespoke subscription engine and a connected CRM.

  • Migration of the ecommerce to Shopify Plus.
  • Bespoke subscription engine, seamless for the subscriber.
  • CRM migration and integration with the shop and the ERP.
  • Shop in six languages and five markets.
  • Shopify POS in the physical shop.
03 · Results

Subscriptions, CRM and shops on a single platform.

Subscribers kept receiving their coffee without having to sign up again, and the brand manages all its channels from Shopify Plus.

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